The main purpose of Website Analytics is to collect as much data as possible from your visitors in order to optimize their experience and eventually lead to more traffic or increased sales. We believe that every website should have complete website analytics properly configured on their website. Website data analysis can go from extremely easy to very advanced analytics reports.

Website Analytics

Website Analytics - Key to any Website

One of the most popular analytics software used is Google Analytics, it is very easy to implement and you can get started in 5 minutes. It offers a great variety of information on your visitors and how they interact with your website. It also has the ability of advanced reports for any type of website (traffic based, e-commerce, social media and more).

You can easily monitor the following aspects of your website:

  • Visitors general information (browser, network, new/returning visitor, unique, pageviews and more)
  • Traffic source (direct, referring, search engines/queries, keywords, campaigns, AdWords and more)
  • Content (overview, landing pages, exit pages, content drilldown, top content and more)
  • Goals (conversions, values, e-commerce sales and more)
  • Custom reporting (setup custom reports to monitor pretty much anything going on your website)

One great way of seeing your SEO results on your ecommerce sales is to setup what we call the “checkout success” goal in Google Analytics. We monitor every sale your website receives from organic search engine results and the exact keyword the visitor typed to find your shop and buy. It is a great way to see the evolution of your online shop and know how and when to tweak the SEO for even better results.

Analytics Goal

Analytics Goal - Key to any Website

MetaSEO includes website analytics setup on every SEO campaign. We make sure to implement everything to be user-friendly and easily operational so our customers can understand their website analytics.

MetaSEO has a baggage of very successful SEO campaigns. View our full seo portfolio.

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